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Why we chose kids healthy snacking… or did it choose us?

Why we chose kids healthy snacking… or did it choose us?

Meet SLICE for Busybodies: Snacks That Keep Up with Your Kids

Hold onto your lunchboxes, folks! We’re flipping the snack game upside down with our range of NEW Healthy Kids Snacks "SLICE for Busybodies" and “boodles Lunchbox Clusters” - now making their grand debut in the health food aisle in Woolies stores nationwide.

For approx. 40 years, SLICE has been the go-to treat for Aussies everywhere and more recently boodles chocolate clusters have become a fam fav, but this new range? It’s like your favourite snacks got a health upgrade and a pep talk.

From Haybales to Health Food Aisles

Once upon a time, we whipped up wholesome muesli SLICEs on haybales, aiming to fuel kids’ endless energy with something yummy and nourishing. Fast forward a few decades, and we’re still at it—just with a little extra pizzazz and a sharper focus on health. Think of this as a glow-up for your favourite childhood snack.

What Makes our new kids healthy snacks a Game-Changer?

These aren’t just snacks—they’re little power-ups for your kids’ day. Whether it’s soccer practice, a backyard dance-off, or scaling Mount Couch Cushion, our new ranges have got their backs (and bellies).

Here’s the scoop:

  • Wholesome Goodness: Packed with whole foods, low on added sugar, and absolutely zero nasties. Parents, you can finally snack-steal guilt-free. Our SLICE for Busybodies is a 4 Health Star snack packed with fibre, and our boodles lunchbox clusters incredible have 5 Health Stars and are the perfect snack to level up your lunchbox curation game.
  • Flavours Kids Crave: From timeless classics to fruity bursts of fun, these snacks are kid-tested and approved. (Yes, even by the picky eaters.)
  • Energy On-Demand: Consider this the ultimate fuel for little legs and big imaginations. Snack time just leveled up, without the sugar spikes and the inevitable melt downs.

Sparking a Movement—Literally

"SLICE for Busybodies" isn’t just about munching; it’s about moving. We’re all about promoting active, vibrant lifestyles, where healthy eating and playtime go hand in hand. Because why settle for snacks that just sit there when you can have snacks that inspire action?

A Bite of Nostalgia, a Dash of Progress

When you grab a "SLICE for Busybodies" or "boodles Lunchbox Clusters," you’re not just buying a snack. You’re taking a bite out of a story that started on haybales and grew into a movement. It’s a mouthwatering reminder that good food and good fun can go together like vegemite and toast.

 

So, what are you waiting for? Head to the health food aisle at Woolworths this week, snag yourself some "SLICE for Busybodies" and "boodles Lunchbox Clusters," and let’s fuel a generation of go-getters, one snack at a time. Game on!

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